Sabtu, 29 November 2014

[U104.Ebook] Fee Download Countering the Conspiracy to Destroy Black Boys, Vol. 3, by Dr. Jawanza Kunjufu

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Countering the Conspiracy to Destroy Black Boys, Vol. 3, by Dr. Jawanza Kunjufu

Offers suggestions to correct the dehumanization of African American children, and tells how to ensure that African American boys grow up to be strong, committed, and responsible African American men.

  • Sales Rank: #267851 in Books
  • Brand: Brand: African American Images
  • Published on: 1990-06-01
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.50" h x .20" w x 5.50" l, .24 pounds
  • Binding: Paperback
  • 78 pages
Features
  • Used Book in Good Condition

About the Author
Carter G. Woodson was the founder of Black History Week. He wrote "The Negro in Our History, The Education of the Negro Prior to 1861, A Century of Negro Migration," and "The African Background Outlined," He died in 1950. Dr. Jawanza Kunjufu is the author of "Lessons from History" and "Restoring the Village," He lives in Chicago.

Most helpful customer reviews

0 of 1 people found the following review helpful.
Let the truth be told and read!
By Shelondria Gay
All of his books are supported by extreme measures that are evidentiary. He is always straightforward and inclined to share his analyzations with his people so that they can be more aware of the system and the strategies that are used to destroy African American males. You should read it.

10 of 17 people found the following review helpful.
A must-read for everyone
By Debra W. Herter
Celebrate Black History Month by reading this book, no matter what your race. It is the single best book I have seen on how we can improve any number of facets of our society. Dr. Kunjufu is an author to search for and buy regularly.

93 of 100 people found the following review helpful.
A must read and heed, a wake up call for African-Americans!
By ken.clinton@vw.com
Bill Clinton's "sex scandal" and Richard Nixon's "Watergate" pale in comparison to the "Conspiracy to destroy Black Boys". The hardest part to accept about the Conspiracy is that there is actually a system embedded into the fiber of our society, that's supported by our tax dollars and society to destroy the African American Boys. This "Conspiracy" is part of a larger plan to render the African American in America futile, powerless and ineffectual. When I look back at how my classmates and I were treated by the school system when we showed educational promise is enough to make me sick. When we were promoted to the Jr High level (7-8) we were not placed in the advanced class with the white kids and had it not been for the efforts of our parents we would have been stuck in regular classes, never to reach our potential. Some of us never did! The book explodes with fact after fact about the very real concept of Genocide and how the Educational system is being manipulated to discourage our boys to dropout, focus on sports, lose intrest in education all together, and seek alternative means of survival (i.e.a life of crime and violence.) As repulsive as the concept of Genocide is the book also inspires me to action and not to sit idly by and not try to improve the plight of our young defenseless brothers. The suggestions to counter the Conspiracy are practical and relevent and holds each and every African American responsible for the saving of our children and assuring that our future in America will be one of prosperity and justice. The book suggest alternatives to the status quo, and it will take unity, courage, and resouces to turn this thing around.
Thank you,

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Jumat, 28 November 2014

[X119.Ebook] PDF Download Polychrome Historical Haggadah For Passover (French Edition), by Jacob Freedman

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Polychrome Historical Haggadah For Passover (French Edition), by Jacob Freedman

  • Sales Rank: #16726958 in Books
  • Published on: 1965-06-30
  • Original language: French
  • Binding: Hardcover

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Kamis, 27 November 2014

[L339.Ebook] Ebook Download Profiting from Uncertainty: Strategies for Succeeding No Matter What the Future Brings, by Paul Schoemaker, Robert E. Gunther

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Profiting from Uncertainty: Strategies for Succeeding No Matter What the Future Brings, by Paul Schoemaker, Robert E. Gunther

What manager is not anxious about the future? We live in a white-knuckled age of rapid technological change and global instability. But uncertainty is not the enemy, says management expert Paul J. H. Schoemaker. It is where the greatest opportunities are. To unlock these opportunities, however, requires a very different approach to strategy and implementation. In this pioneering book, Dr. Schoemaker presents a systematic approach that combines concepts such as scenario planning, options thinking, and dynamic monitoring to create novel strategies for profiting from ambiguity.
Building on his experience with more than one hundred consulting projects in fields ranging from health care to manufacturing, from utilities to financial services, Schoemaker shows how major corporations throughout the world have used his pathbreaking methodology to prepare for an uncertain future and profit from it. In this first comprehensive approach to the subject, Schoemaker shows the reader (1) how to develop and analyze multiple industry scenarios, (2) craft nimble strategies with just the right amount of flexibility, (3) implement them using an options approach, and (4) make real-time adjustments through dynamic monitoring. As a leading academic thinker and practitioner, the author draws on the frontiers of decision science, organization theory, strategy, and cognitive psychology to integrate the most practical contributions these various fields have made to navigating uncertainty.
More than any other capability, skill in seizing initiatives in shifting, unpredictable circumstances is the key to success. "Profiting from Uncertainty" provides a road map to do just that. This book was first published in 2002, well ahead of the mega turmoil that befell the world in 2008 and beyond. The methods and tools described here have been used by many companies and are even more relevant today than when originally published. You can t do without them."

  • Sales Rank: #10327460 in Books
  • Published on: 2016-10-08
  • Released on: 2016-10-08
  • Original language: English
  • Dimensions: 9.25" h x .90" w x 6.12" l, .0 pounds
  • Binding: Paperback
  • 304 pages

From Publishers Weekly
Like fossilized skeletons of species past, the carcasses of companies that failed to heed the shifting winds of change litter the landscape of the business world. Strategic planner Schoemaker presents various examples of blindered business outlooks in this guide to making the best of a rapidly changing world. As he freely admits, change is not manageable in the least and is often quite scary. "Uncertainty cannot be pinned down or coaxed into cages. It is only partly tamable, and we must learn to live with the beast." These are brave and true words, and it's to Schoemaker's credit that he states them up front. (Too many business gurus insist that everything can be planned for given a generous layout of consulting fees, of course and easily managed.) Schoemaker's point is that too many companies try to figure out the future by looking at the past (Cisco's sad story is a particularly telling example of this tendency). Of course, the book's litany of mistakes and don't-repeat-this case studies start to seem like just another way of looking backwards into the future. There is some valuable information here, though, as Schoemaker breaks down the scenario-building process and shows readers how to gaze into the crystal ball and plan for not just one, but multiple possible futures. He also addresses the importance of things like simply getting a company's higher-ups to listen to you. Although not groundbreaking, this is a worthy and useful reminder of the danger of resting on one's laurels.
Copyright 2002 Cahners Business Information, Inc.

Review
Professor Marvin Zonis

Graduate School of Business, University of Chicago

The title says it all...Schoemaker guides us through the uncertainties and anxieties that confound business post-dotcom/post-September 11/post-Enron/post-economic downturn. He shows how businesspeople can create scenarios that will make them prepared and how the prepared can exploit the opportunities inherent in an uncertain world.



Alberto Ibargu en

Publisher, "The Miami Herald"

This is the strategic equivalent of a good liberal arts education. It teaches you a broad-based approach that will keep you from being surprised by change.



Henry Hatch

47th Chief of the U.S. Army Corps of Engineers and Commanding General

Paul Schoemaker describes a strategic process that will better prepare organizations for the future. This book is an invaluable guide for managers in both the public and private sectors.



Hugh Courtney, Ph.D.

McKinsey consultant and author of "20/20 Foresight"

Paul Schoemaker belongs to an extremely exclusive club -- the one for business authors who are both leading-edge practitioners and academic researchers. This extraordinary book offers eminently practical, yet theoretically pure, advice for managers in these uncertain times.



Alberto Ibarguen

Publisher, "The Miami Herald"

This is the strategic equivalent of a good liberal arts education. It teaches you a broad-based approach that will keep you from being surprised by change.



Hugh Courtney, Ph.D. McKinsey consultant and author of "20/20 Foresight" Paul Schoemaker belongs to an extremely exclusive club -- the one for business authors who are both leading-edge practitioners and academic researchers. This extraordinary book offers eminently practical, yet theoretically pure, advice for managers in these uncertain times.

Professor Marvin Zonis Graduate School of Business, University of Chicago The title says it all...Schoemaker guides us through the uncertainties and anxieties that confound business post-dotcom/post-September 11/post-Enron/post-economic downturn. He shows how businesspeople can create scenarios that will make them prepared and how the prepared can exploit the opportunities inherent in an uncertain world.

Henry Hatch 47th Chief of the U.S. Army Corps of Engineers and Commanding General Paul Schoemaker describes a strategic process that will better prepare organizations for the future. This book is an invaluable guide for managers in both the public and private sectors.

Alberto Ibarguen Publisher, "The Miami Herald" This is the strategic equivalent of a good liberal arts education. It teaches you a broad-based approach that will keep you from being surprised by change.

"Paul Schoemaker belongs to an extremely exclusive club -- the one for business authors who are both leading-edge practitioners and academic researchers. This extraordinary book offers eminently practical, yet theoretically pure, advice for managers in these uncertain times."--Hugh Courtney, Ph.D. McKinsey consultant and author of 20/20 Foresight

"The title says it all...Schoemaker guides us through the uncertainties and anxieties that confound business post-dotcom/post-September 11/post-Enron/post-economic downturn. He shows how businesspeople can create scenarios that will make them prepared and how the prepared can exploit the opportunities inherent in an uncertain world."--Professor Marvin Zonis, Graduate School of Business, University of Chicago

"Paul Schoemaker describes a strategic process that will better prepare organizations for the future. This book is an invaluable guide for managers in both the public and private sectors."--Henry Hatch, 47th Chief of the U.S. Army Corps of Engineers and Commanding General

"This is the strategic equivalent of a good liberal arts education. It teaches you a broad-based approach that will keep you from being surprised by change."--Alberto Ibarguen Publisher, The Miami Herald

About the Author
Paul J. H. Schoemaker, PhD, a world-renowned authority on decision making and scenario-based strategic management, is chairman and CEO of Decision Strategies International, Inc. Formerly a strategic planner with Royal Dutch/Shell's scenario-planning group in London, Dr. Schoemaker has coauthored several books, including Decision Traps and Winning Decisions. In 2000, he co-edited Wharton on Managing Emerging Technologies and coauthored Peripheral Vision (both with George Day). His latest books are Chips, Clones and Living Beyond 100 and Brilliant Mistakes. Schoemaker is the author of a landmark 1995 article, "Scenario Planning," the second most requested reprint in the forty-one-year history of Sloan Management Review. In 2000, he was awarded the Best Paper prize by the Strategic Management Society, which publishes the leading academic journals in the field. Schoemaker also serves as Research Director of the Mack Center for Technological Innovation at the Wharton School, where he teaches decision making and strategy. For more than ten years he taught at the University of Chicago, and he has been a visiting professor with Cedep at Insead in France. Schoemaker is the founder and Executive Chairman of Decision Strategies International (DecisionStrat.com), which specializes in strategic decision making and leadership development, with offices in the US, Europe, and Asia.

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7 of 8 people found the following review helpful.
Best Strategy Book I Have Ever Read
By Kindle Customer
As a consultant, I have been working with companies in all kinds of industries on strategy issues for 25 years. During that time, I have been a prolific reader of books on the strategy process, as well as of books on strategies being used by leading companies. I am not sure how I missed this book when it was published seven years ago, but I am grateful that I finally learned about it as a result of a chance encounter with author Paul Schoemaker.

As I write this review, companies in all manner of industries face as much uncertainty as likely has ever existed in modern business times. Many a CEO has told me that they are struggling not only with problems of their company but also with unbelievable uncertainty as to both the overall economy and as to their industry. Ripple effects from other industries are causing all kinds of problems. Uncertainty reigns supreme.

Schoemaker writes about an approach to strategy development and planning that embraces the uncertainty, and he goes even further to encourage management to profit from uncertainty. I love the way his holistic approach weaves together strategy development best practices, decision theory, organizational behavior, and dynamic monitoring. Brilliant!

When written in the year following the 9/11 catastrophe, uncertainty was an important factor for management to consider and the author gives insightful examples of companies doing exactly that. But, in today's global meltdown, planning for uncertainty becomes an absolute necessity.

In a sense, this was a book written ahead of its time. But, you can expect to see more and more books emulating this gem over the next twelve to eighteen months. No need to wait for those books, this book is the pace setter.

The notion of planning for uncertainty is intellectually stimulating. Fortunately, Schoemaker writes very clearly with none of the pomposity so common to writing by many of the academically gifted. Concepts are well explained and thoughtfully illustrated. The organization of the material is first rate, and the editing a pleasure compared to the norm in today's business books.

This is one of the finest business books I have ever read. And, it certainly is a critical prescription for every executive struggling to deal with so much uncertainty, right in the middle of a downturn that I believe will turn out to be as severe as anything since the Great Depression.

I strongly recommend the book...and the implementation of the concepts set out by this brilliant strategist.

0 of 0 people found the following review helpful.
Scenario planning as a guide for strategy development.
By SMess
Very readable for a business strategy book.

6 of 9 people found the following review helpful.
Helpful review
By A Customer
The best thing going for this book is that it is in fact well-written not like most of the dreck in business books. The ideas here are not revolutionary and you're not likely to find anything you hadn't at least heard before. It does however organize all of these disparate thoughts and bring them together in a way to help motivate action.
Along the way I'd also recommend Tony Murphy's Achieving Business Value from IT as a book that effectively does the same thing -- organizes information well to help you move toward positive action and improving process and performance (as oppossed to strategy which is this books forte).

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Rabu, 26 November 2014

[K827.Ebook] PDF Ebook Matando Elefantes (Spanish Edition), by Vorgan

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Matando Elefantes (Spanish Edition), by Vorgan

Cuando un joven t�mido conoce a su compa�ero de cuarto en su primer d�a de universidad, la vida de ambos dar� un giro inesperado al descubrir un ingenioso m�todo para convertirse en millonarios…

�Qui�n fue David Bennett? �C�mo logr� convertirse en el joven m�s rico del mundo? �Y por qu� se le considera como una de las figuras m�s intrigantes de nuestros tiempos? Al fin la historia completa se despliega. Desde sus comienzos como un chico t�mido y temeroso del mundo, y su primer encuentro con su arrogante compa�ero de cuarto (que le transmiti� un grupo de ideas capaz de brindarle unas capacidades de apariencia imposible a quien las ejecute), hasta el extra�o m�todo que tuvo que idear para ponerlas en pr�cticas.

Escrito con sagaz elocuencia y en un estilo adictivo, David nos ofrece una ventana a su interesante aunque misterioso pasado, y nos gu�a de la mano a trav�s de las mismas ideas que lo llevaron a convertirse en el hombre que es.

“Una autobiograf�a escrita con la misma riqueza e intriga que se esperar�a de la mejor novela de ficci�n.” ~ Sally Hesper, directora creativa de Vorgan Inc.

  • Published on: 2015-04-23
  • Released on: 2015-04-23
  • Format: Kindle eBook

Most helpful customer reviews

6 of 6 people found the following review helpful.
�Un verdadero "Page-Turner"!
By Tommy P2
Cuando adquir� este libro, jam�s pens� que ser�a tan bueno. Todo, absolutamente todo, est� integrado de forma impecable. Los personajes, la trama, los giros, el cl�max, las escenas, el estilo... Fue una tremenda experiencia leerlo. Para ser sincero, al principio me choc� un poco el t�tulo. Pero cuando por fin comprend� qu� significa, considero que fue perfecto llamarlo as�: Matando Elefantes.

No he parado de recomendar esta novela, que fue lo que me hizo escribir esta rese�a.

Y para el que pidi� la lista de mnemot�cnica, aqu� ponga una, utilizando la misma tabla que Harvey nombra en la
primera Carpeta de Ideas.

0 - R, RR
1 - T, D
2 - N, �
3 - M, W
4 - K, Q, C+
5 - L, LL, Y
6 - S, Z, ZZ, C-
7 - F, J, G-
8 - Ch, G+
9 - P, B, V
@ - H, X, Y(i)

0. Aro, 1. T�, 2. No�, 3. Humo, 4. Oca, 5. Hilo, 6. Oso, 7. Ajo, 8. Gu�a, 9. Boa, 10. Toro, 11. Dado, 12. Dona, 13. Tomo, 14. Taco, 15. Tela, 16. Tiza, 17. Teja, 18. Toga, 19. Tuba, 20. Noria, 21. Nido, 22. Nana, 23. Nomo, 24. Nuca, 25. Nilo, 26. Nazi, 27. Nife, 28. Nacho, 29. Nube, 30. Mar, 31. Mata, 32. Mano, 33. Momia, 34. Meca, 35. Mula, 36. Mesa, 37. Mafia, 38. Mago, 39. Mapa, 40. Cura, 41. Codo, 42. Cono, 43. Cama, 44. Coco, 45. Cola, 46. Queso, 47. Caf�, 48. Coche, 49. Capa, 50. Loro, 51. Lodo, 52. Luna, 53. Loma, 54. Loco, 55. Lila, 56. Lazo, 57. Lija, 58. Leche, 59. Lupa, 60. Suero, 61. Soda, 62. Sauna, 63. Sumo, 64. Saco, 65. Sol, 66. Seso, 67. Sof�, 68. Soga, 69. Sapo, 70. Faro, 71. Foto, 72. Fauno, 73. Gema, 74. Foca, 75. Fila, 76. Fosa, 77. Faja, 78. Fuego, 79. Jipi, 80. Gorra, 81. Gato, 82. China, 83. Goma, 84. Cheque, 85. Gallo, 86. Guiso, 87. Gafa, 88. Guagua, 89. Chivo, 90. Pera, 91. Pito, 92. Piano, 93. Puma, 94. Vaca, 95. Pelo, 96. Pasa, 97. Piojo, 98. Pega, 99. Beb�

6 of 6 people found the following review helpful.
L�anlo!
By ADALBERTO SANTANA
Lo mejor de este libro es lo real que queda mostrado todo aquello que nos estanca en la vida. Es la imagen t�pica: la familia que quiere un buen futuro para su hijo, el hijo que entra a la universidad a estudiar algo que no le gusta, la frustraci�n que se experimenta durante el proceso. El estancamiento que esto nos provoca... Hasta que entra el personaje de Harvey en la historia.
Este Harvey es otra cosa. Tienes unas ideas y unos m�todos extra�os, es un cre�do, pero sabe lo que hace. Y ese es el tipo el que pone a pensar al protagonista (y a nosotros). El resto de la novela es todo el proceso y las cosas que terminan haciendo para dejar de ser dos tipos comunes y convertirse en gente de poder y dinero.
Vale la pena leerla. Te pone a pensar mucho.

6 of 6 people found the following review helpful.
Leer esto es adictivo
By manni
Me he re�do y llorado con este libro. Al principio tiene un tono un tanto jocoso, pero m�s adelante va torn�ndose mucho m�s serio y complejo. — La verdad es que he le�do muy pocos libros en espa�ol que sean como este. Y hasta me he pasado largas en internet buscando varios de los t�rminos y m�todos que se mencionan en la novela, como los trucos de nemot�cnica, estrategias de seducci�n, consejos para escritores y sobre el concepto de quemar las naves. — Es una historia adictiva. Los cap�tulos son cortos y siempre terminan con un gancho que te obligan a comenzar el pr�ximo. Es un libro poco largo, por lo que no se puede leer de una tirada, pero tiene la ventaja de que dura. Est� muy interesante, en especial el personaje de Harvey.

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Selasa, 25 November 2014

[G288.Ebook] PDF Ebook Ethology: The Mechanisms and Evolution of Behavior, by James L. Gould

PDF Ebook Ethology: The Mechanisms and Evolution of Behavior, by James L. Gould

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Ethology: The Mechanisms and Evolution of Behavior, by James L. Gould

Ethology: The Mechanisms and Evolution of Behavior, by James L. Gould



Ethology: The Mechanisms and Evolution of Behavior, by James L. Gould

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Ethology: The Mechanisms and Evolution of Behavior, by James L. Gould

Ethology is the study of the mechanisms and evolution of behavior. Now more than ever before ethology poses some of the most exciting intellectual challenges in modern biology while it offers the most powerful conceptual tools for answering them.

The goal of this book is to illustrate the power of ethology's broad and integrative approach in unraveling how behavior, both simple and complex, is organized and orchestrated. The book develops this theme by looking first at traditional ethology to establish familiarity with the models which will then be used to examine neural mechanisms, social behavior and species interactions, and finally our own species.

Suggested readings at the end of each chapter serve to broaden the book's base with examples of first-rate research treated in far more detail than would be possible in text. Where such concise, semitechnical supplements are not available, short essays devoted to particular experiments or approaches a company the text.

Study questions at the end of each chapter are designed to stimulate creative thinking about the chapter's subject, and rarely have an obvious or even uniquely correct answer.

Students wishing to delve deeper into the literature surrounding a particular subject may make use of the chapter-by-chapter selected bibliography at the end.

  • Sales Rank: #566643 in Books
  • Brand: Brand: W. W. Norton Company
  • Published on: 1982-01-17
  • Ingredients: Example Ingredients
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.60" h x 1.20" w x 7.50" l, 2.50 pounds
  • Binding: Hardcover
  • 544 pages
Features
  • Used Book in Good Condition

Most helpful customer reviews

3 of 5 people found the following review helpful.
Awesome book...lovelovelove it!
By Random Acts man
I had a philosophy professor in college who had us read parts of this. He didn't want to make it a chore; he didn't even tell us to read a (whole) chapter. Instead, he would tell us something like, "Read Chapter 1...all of the first page, the first paragraph of the second page and the last three lines on the third page." Then he would give us a true-false test based on only those parts. I think he did it that way because he wanted to introduce us to a different way of thinking and learning, not play "gotcha." He said learning should be a joy. Well, I ended up reading the whole thing and re-reading passages for pleasure. I'd flip pages and find a new, unassigned topic and read it anyway. Years after graduating, I bought the book (he had copies in the reference section of the library because he didn't want to force us to buy books, either). So here are two questions to ponder: 1) Do human babies smile because they see others and imitate, or is it instinct? 2) How do the ethologists know the answer to that question? I'll answer these at the end of my review. For anybody totally new to the subject, ethology is the study of animal behavior. We are animals of course, so some of the book discusses that but other parts address pigeons and crabs and bees and many others. Why do they behave as they do? One aspect that makes them different than other scientists is that they do not set up control and experimental groups to answer it. Rather, they believe that in order to understand an organism properly we have to leave it in its natural environment and observe carefully. Traditional scientists may not like that but the approach leads to some astonishing answers. Google Tinbergen geese imprinting...google von Frisch bees dance...google von Uexkull tick umwelt. Anyway, here are the answers. 1) It's instinct. 2) They know because blind babies start smiling at the same stage as normally sighted babies.

0 of 0 people found the following review helpful.
Most memorable College Text
By RadSteve
I read this text in college -- and I've reread it since for pleasure. Far from dry, and filled with instructive photos, it is well and precisely written with a subtle undertone of dry humor that is much appreciated but seldom encountered in a college text. This is a terrific overview of this fascinating field that bridges biology and psychology!

1 of 3 people found the following review helpful.
Learn about people.
By LogitechDarkField
This book is wonderful and, as usual, ethology does more than just teach one about "animals." It teaches one about human beings. Fascinating read.

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Rabu, 19 November 2014

[T310.Ebook] PDF Ebook Current Veterinary Therapy: Food Animal Practice, by Jimmy L. Howard DVM MS, Robert A. Smith DVM MS

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Current Veterinary Therapy: Food Animal Practice, by Jimmy L. Howard DVM  MS, Robert A. Smith DVM  MS

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Current Veterinary Therapy: Food Animal Practice, by Jimmy L. Howard DVM  MS, Robert A. Smith DVM  MS

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Current Veterinary Therapy: Food Animal Practice, by Jimmy L. Howard DVM  MS, Robert A. Smith DVM  MS

The 4th edition of this established text brings a fresh approach to food animal practice. Updated to include information from the most current research and technology, this revised and improved edition is a comprehensive resource that covers all aspects of prevention, therapy, and management of food animal disease. International experts discuss everything from special animal therapy and procedures to dietary management. Over 100 new consulting editors and authors provide a fresh approach and look.

  • Sales Rank: #4776396 in Books
  • Brand: Brand: Saunders
  • Published on: 1999-01-15
  • Original language: English
  • Number of items: 1
  • Dimensions: 1.51" h x 8.74" w x 11.26" l,
  • Binding: Hardcover
  • 766 pages
Features
  • Used Book in Good Condition

Review
REVIEW OF THE LAST VOLUME: "Allows easy access to knowledge useful to manag[ing] diseases of animal food...Should be a readily useful reference for food animal practitioners and the food animal veterinary curricula...A valuable resource." -JAVMA

Most helpful customer reviews

1 of 3 people found the following review helpful.
trabajas con animales de granja?
By A Customer
Un excelente libro, muy actualizado. contiene buena informacion de la medicina basica y aplicada de los bovinos, cerdos, cabras,ovejas, etc. Tiene un enfoque diagnostico y terapeutico apropiado, ademas sus figuras y cuadros son explicitos y faciles de entender. deberia tratar con mas profundidad el tema de la medicina preventiva en los bovinos. de todas maneras es un buen libro.

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[A781.Ebook] Ebook Download Language: A Reader for Writers, by Gita DasBender

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Language: A Reader for Writers, by Gita DasBender

Read. Write. Oxford.

Language: A Reader for Writers focuses on the central and complex topic of language, exploring the reality of our multilingual world and the complexities of writing in a multilingual college classroom. It takes on key issues including the nature of language; the effects of globalization; endangered languages; multilingualism and language diversity; language, politics, and power; language and writing; language correctness; and the ways in which language shapes identity. The articles embody a range of experiences, ideas, and strategies-from scientific research and powerful arguments to poetic reflection and playful celebration.

Developed for the freshman composition course, Language: A Reader for Writers includes an interdisciplinary mix of public, academic, and scientific reading selections, providing students with the rhetorical knowledge and compositional skills required to participate effectively in discussions about language, learning, and the writing process.

Language: A Reader for Writers is part of a series of brief single-topic readers from Oxford University Press designed for today's college writing courses. Each reader in this series approaches a topic of contemporary conversation from multiple perspectives.

  • Sales Rank: #227831 in Books
  • Published on: 2013-12-16
  • Original language: English
  • Number of items: 1
  • Dimensions: 5.40" h x .70" w x 8.20" l, .0 pounds
  • Binding: Paperback
  • 416 pages

About the Author

Gita DasBender is a Senior Faculty Associate in English and Coordinator of Second Language Writing at Seton Hall University.

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1 of 1 people found the following review helpful.
Great Help.
By Tee Nash
This is a very good read and perfect for what I needed for my class. The actual time it took for me to get it was a little long but other than that I love it.

0 of 0 people found the following review helpful.
Great!
By Carla Louise
Great!

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Language: A Reader for Writers, by Gita DasBender PDF

Language: A Reader for Writers, by Gita DasBender PDF

Language: A Reader for Writers, by Gita DasBender PDF
Language: A Reader for Writers, by Gita DasBender PDF

Sabtu, 15 November 2014

[P923.Ebook] PDF Ebook Practical Ophthalmology: A Manual for Beginning Residents, 6th Edition

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Practical Ophthalmology: A Manual for Beginning Residents, 6th Edition

  • Published on: 1602
  • Binding: Paperback

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Rabu, 12 November 2014

[W533.Ebook] Ebook The New Strategic Brand Management: Advanced Insights and Strategic Thinking (New Strategic Brand Management: Creating & Sustaining Brand E

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The New Strategic Brand Management: Advanced Insights and Strategic Thinking (New Strategic Brand Management: Creating & Sustaining Brand E

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The New Strategic Brand Management: Advanced Insights and Strategic Thinking (New Strategic Brand Management: Creating & Sustaining Brand E

Adopted internationally by business schools, MBA programs, and marketing practitioners, The New Strategic Brand Management is the reference source of choice for senior strategists, positioning professionals and postgraduate students.� Over the years it has established a reputation as one of the leading works on brand strategy.

The fifth edition builds on this impressive reputation and keeps the book at the forefront of strategic brand thinking, with dedicated sections for specific types of brands (luxury, corporate and retail), international examples, and case studies from companies such as Audi, Nivea, Toyota and Absolut Vodka. Explaining the latest techniques used by companies worldwide, author Jean-No�l Kapferer covers all the leading issues faced by brand strategists today. With both gravitas and intelligent insight, the book reveals new thinking on topics such as putting culture and content into brands, the impact of private labels, the new dynamics of targeting and the comeback of local brands.

  • Sales Rank: #676103 in Books
  • Brand: Brand: Kogan Page
  • Published on: 2012-02-15
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.65" h x 1.11" w x 7.48" l, 1.98 pounds
  • Binding: Paperback
  • 512 pages
Features
  • Used Book in Good Condition

Review

"If I had to use just one word to describe this book�I would say it is comprehensive...it provides guidance through the entire branding process...No aspect of brand management is left untouched."�
--Michael Baicoianu, Branduniq.com

Praise for earlier edition:

"A magisterial work on brands." --Journal of Product & Brand Management�

"After reading Kapferer's book, you'll never again think of a brand as just a name. Several exciting new ideas and perspectives on brand building are offered that have been absent from our literature." --Philip Kotler

"An authoritative, well-researched book." --getAbstract

"A fully and highly informative text...well written and brought to life through numerous appropriate examples." --Journal of the Market Research Society

"Kapferer continues to be on the leading edge." --Earl N Powell, President Emeritus, Design Management Institute

"One of the best books on brand management. Kapferer is thought provoking and always able to create new insights on various brand related topics." --Rik Riezebos, European Institute for Brand Management

"The best book on brands!" --Design Magazine

"A solid contribution written with depth and insight. I�recommend it to all those who desire a further understanding of the various dimensions of brand management." - David Aaker, author of Managing Brand Equity-

"I have been 'blown away' by the depth of thinking, the rigour and the organized structure. It far surpasses anything I�have encountered in the world of branding." --Scott Talgo, Managing Director at J Scott Consulting

Brand managers, marketing practitioners and�branding and marketing students

About the Author

Jean-No�l Kapferer is an internationally recognized authority on brands and brand management. A Professor of Marketing Strategy at HEC Graduate School of Management in France, he holds a PhD from Northwestern University. He is also the author of The Luxury Strategy (Kogan Page).

Most helpful customer reviews

2 of 2 people found the following review helpful.
The best, most comprehensive branding book I've seen in my decades long career
By dnewspeak
This book contains just about everything you'll need to know about branding. I've been in the communications business since the 1970s, having begun my career on New York's Madison Avenue at BBD&O, Young & Rubicam and J. Walter Thompson. I've also worked in marketing at Coca Cola, was a creative director at Time Warner, and worked as a communications consultant for more than a dozen Fortune 500 companies in America, and for the Asian Development Bank (ADB) in Manila, Philippines and the United Nations in Bangkok, Thailand. In these jobs, I've handled advertising, corporate communications, marketing, focus groups, and every kind of creative material in print, motion and sound. I rarely read marketing books because I find they have little of anything to say that I do not already know. In 2010, I was asked to do a brand review proposal for ADB. I always handle this stuff simply from my own knowledge and experience. However, I found this book in the ADB library, was intrigued, and ordered a copy, which I read cover-to-cover. When I was finished I could only say that I wished I had read this book 20 years earlier because I would have been able to offer my clients so much more. Not only does this book cover all you need to know about branding, but it's also filled with scores of case histories, which were especially interesting to me because I had worked on some of these company accounts while working at New York City ad agencies or directly as an employee at or consultant to the company--Burger King, Coca-Cola, Proctor & Gamble, among them. These case histories, which spanned decades were spot on to what I experienced with these companies, and also allowed me to follow up on strategies that I was aware of in the 1970s, 1980s, and 1990s as they changed through the decades, and either succeeded or failed. Yes, this is a textbook. But I find textbooks the best way to learn because the good ones start with the basics and cover all sides of an argument, which is why I have a library of art, history, and science textbooks on my shelf. This is not an easy read and you will find yourself having to take notes and rereading certain sections over and over. But no matter how long you've been in the business, you will not find a more comprehensive branding book anywhere. Pay the extra dollar and buy this book. You will thank yourself for doing it.

1 of 1 people found the following review helpful.
I love this book and treat it as my "brand strategy ...
By James Scott Talgo
This is a second copy for me...I love this book and treat it as my "brand strategy bible". It rings true with what I've experienced in 40+ years of building strong brands and offers both fresh new practical tools along with entirely new perspectives. This is best thinking that I've encountered.

0 of 0 people found the following review helpful.
The classic brand management resourse
By Nathan Cawood
By far the best book on brand management I've ever read. This is the classic branding book, and should be required reading for that anyone who is tasked with managing a companies brand. I refer to this book more often than any on my shelf or tablet.

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Rabu, 05 November 2014

[E554.Ebook] Download Ebook Turnbull House, by Jess Faraday

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Turnbull House, by Jess Faraday

London 1891. Former criminal Ira Adler has built a respectable, if dull, life for himself as a confidential secretary. He even sits on the board of a youth shelter. When the shelter’s landlord threatens to sell the building out from under them, Ira turns to his ex-lover, crime lord Cain Goddard, for a loan. But the loan comes with strings, and before he knows it, Ira is tangled up in them and tumbling back into the life of crime he worked so hard to escape. Two old flames come back into Ira’s life, along with a new young man who reminds Ira of his former self. Will Ira hold fast to his principles, or will he succumb to the temptations of easy riches and lost pleasures?

  • Sales Rank: #2767682 in Books
  • Published on: 2014-02-18
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.40" h x .70" w x 5.40" l, .75 pounds
  • Binding: Paperback
  • 264 pages

About the Author
Before trying her hand at fiction, Jess Faraday trained as a linguist and translator. After a number of years in education, and a handful of published translations, she produced her first novel, The Affair of the Porcelain Dog. In addition to writing, she is the creator of Faraday Bags (http://faradaybags.etsy.com), a line of data-shielding handbags and clothing. A voracious reader, avid martial artist, and outdoor enthusiast, she enjoys hiking, camping, and cycling.

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0 of 0 people found the following review helpful.
2014 Rainbow Awards Honorable Mention
By Elisa
Turnbull House is what the historical reader wants - an immersion into the time period without overlong explanations that a character living in that time would never employ. The soot and mist and nasty weather of late 19th century London are all around and seen through the eyes of the character as he moves through a London with dangerous predators at all social strata. Every character, the purely fictional and the historical figures we encounter, are characters, quirky, interesting, real for their time. The intrigue is complex, motivations often multilayered. This was a joy to read.

Oh man, what a fun book! I had to go off and get the prequel to it by the end because I just needed more. This is the sort of historical novel I can read and get sucked right into. Part of that probably stems from the fact that it takes place in London at a time that is currently very popular in TV shows and film, so there’s a sense, even for the casual consumer of entertainment, of familiarity. The majority of this novel’s allure comes from its wonderfully well-written characters, though. I can’t wait for more.

0 of 0 people found the following review helpful.
One of the Best Books of 2014!
By Agent Double M
I loved the cover and the description promised to hit quite a few of my favorite kinks and tropes. Then I opened the book and discovered that this was a sequel. I put it down. My philosophy had always been never to start a series anywhere else but at the beginning. It seemed stupid not to. But a day or so passed and every time I looked at my Kindle, TURNBULL HOUSE seemed to be staring at me, pleading with me to read it. I caved. I broke my own rule and read something that was not the first in its series.

I am so glad that I did.

TURNBULL HOUSE was special. So addicting. I needed to read more. The characters were distinct, sexy, and believable.

Ira was an ex-rent-boy (the hyphens!) who had gone straight (lol), earning his living by being a person secretary for Oscar Wilde (this was set Wilde's London, after all) and was on the board for a place called Turnbull House (we have a title), where orphans, typically ones who were prostitutes, could learn to earn an honest living. Things go wrong when the owners, Ira and husband and wife team Tim and Beth Lazarus (note: Time used to be one of Ira's 'clients' back in his rent-boy days. Awkward), found that hey were very close to losing Turnbull House. Ira decided to turn to his old lover, crime lord Cain Goddard for help. You could see where that quickly goes right?

This novel was so fulfilling. The plot was rich, the characters were fabulous. I loved all of the sexual tension. Apparently there's something about Ira!

"John Thomas had seen more action in the past week than in the previous two years."

Tim clearly still had feelings for his co-worker, kissing him a couple times (those scenes shouldn't turned me on as much as did, right) despite being married to Beth. Ira's other main love interest in the novel was Cain. Oh dear lord the sexual tension between Ira and Cain. They were in love each other but they haven't reached a point in each of their lives where they can have a healthy relationship yet and it hurt to read. I enjoyed every second of it.

"If you tear up that contract, you'll never have to deal with me again on any level." He met my eyes. "Unless you want to."
I swallowed hard. After all that had happened, I found the very idea inconceivable. At the same time, the very thing I had wanted-- a fresh start with him, uncomplicated by the patterns of our past, and with every hope of a future of equality and mutuality-- that very thing was dangling in front of me, daring to take it."

Quick note. Be warned, there was a brief, non-graphic dub-con/rape scene.

The only reason I gave TURNBULL HOUSE a B|four stars instead of an A|five stars was because of parallels between it and Sherlock. It was done on purpose but also wasn't. It was odd. Tim was a bit like Sherlock in away, noticing every detail at a glance. Ira Adler whose name was so close to Irene Adler, reminded me of Watson, being Sherlock's writer. There was a character, St. Andrews, who was so obsessed with Doyle's tales of the consulting detective that he tried his best to emulate the fictional character, by becoming a consulting detective for the Yard and dressing like Holmes does. You could even say that Cain was Moriarty. TURNBULL HOUSE turned oddly meta when authors Doyle and Bram showed up, especially when Doyle and St. Andrews met and became instant friends. It was just weird.

After I finished reading this, I purchased the first book, THE AFFAIR OF THE PORCELAIN DOG and I am currently plowing through it. I am also very happy that on her blog the author reported that she was writing the third novel of the series, set in the American Wild West!

If you're like me, and don't want to give this book a shot because it is not the first in the series. Don't worry, the author catches you up as you go along. Read it. You won't regret it.

TURNBULL HOUSE will definitely be on my list of the best books in 2014.

0 of 0 people found the following review helpful.
So much fun!
By Ionia Froment
What a fun book! I had not read any of this author's work previous to this, but now I have another author to add to my list of authors to watch.

This is a smartly written and sassy novel with some truly stellar and unexpected quotes. The main character is full of wry observations and hilarious quotes. I won't go so far as to say that I think this book would be a good fit for everyone. If you are offended by homosexual characters or ones who just tell it like it is, this might not be for you. For those of you who like dry wit and characters that don't hold back, this will please you.

I liked the story very much. The author weaved together many different lives and occurrences to create an entertaining book with a lot going on in it. I really liked the dialogue and the interaction between the characters.

The author's personality really shined in this book with plenty of LOL moments and good amount of unexpected events.

This was a great book and I look forward to reading more from this author in the future.

This review is based on a digital ARC from the publisher and provided by Netgalley. All opinions are my own.

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